Strategy
Market research, positioning and brand architecture.
Nearshore, not offshore·a senior team in Bogotá working your business hours·you own 100% of what we build·Nearshore, not offshore·your team, your hours·Book a free 30-min call →
A solid identity is not a pretty logo. It is a complete system that stays recognizable on a business card, on a billboard, in a 16px favicon or stitched onto a t-shirt. That is what we build.
Each package covers the depth your brand needs right now.
Market research, positioning and brand architecture.
Names that are available, registrable and memorable. No templates.
Logo, palette, typography and applications under one coherent system.
A complete guide so your team applies the brand consistently.
Why our branding plan works
We build your brand from zero: logo, palette, typography and applications under one coherent system.
We refresh existing identities to align them with where your business is today.
Modular packages priced below the sum of the individual services.
Every delivery includes guidelines so your team applies the brand consistently.
3 levels · 1 system
Starter
For founders starting out with a tight budget who still want to look professional.
Referential investment
Custom quote
Exact quote depends on final scope.
Logo design
Type & color
BrandBoard
Bonus
Standard
For businesses ready to position their brand with visual consistency.
Referential investment
Custom quote
Exact quote depends on final scope.
Logo design
Type & color
BrandBoard
Corporate stationery
Social media
Bonus
Plus
Complete brand identity for businesses that want to stand out at the highest level.
Referential investment
Custom quote
Exact quote depends on final scope.
Logo design
Type & color
Brand book
Corporate stationery
Social media
Logo animation
Frequently asked questions
We offer three packages: Starter Brand (logo + palette + typography + brand board), Standard Brand (adds corporate stationery and social media pieces), and Brand Plus (complete brand book + product catalog + animated logo). Naming runs as a separate project, brand foundations from the ground up, because it adds market research and screening for name availability and trademark eligibility. Pricing depends on scope, we send a fixed quote after a short discovery call, no surprises.
Starter Brand: 2 weeks. Standard Brand: 3 to 4 weeks. Brand Plus: 6 to 8 weeks. The naming and brand foundations project, which adds market research and brand architecture, runs separately and takes 6 to 8 weeks. Everything starts with a discovery that includes stakeholder interviews and competitive analysis.
Logo in SVG/PNG/PDF in primary, secondary and monochrome versions. Color palette with HEX/RGB/CMYK codes. Display and body typefaces with commercial licensing. Brand book PDF with correct and incorrect usage. Editable templates for social media and stationery.
Yes. We do brand refreshes when your brand has equity but feels dated. We keep the recognizable elements (primary logo, core palette) and modernize the secondary assets. It usually costs 40 to 60% of the full package.
Yes. The brand book covers digital application rules (web, social, email) and physical ones (stationery, signage). If you need hands-on implementation on your site or channels, we combine it with a website package or a growth retainer.
Get a branding quote
Tell us about your current brand and where you want to take it. You get a clear plan back within 24 business hours.
Request a quote