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MD Estudio Creativo de Marketing Digital
Brand identity

One brand. A thousand surfaces.
The same DNA.

A solid identity is not a pretty logo. It is a complete system that stays recognizable on a business card, on a billboard, in a 16px favicon or stitched onto a t-shirt. That is what we build.

Four pillars. One system.

Each package covers the depth your brand needs right now.

01/04

Strategy

Market research, positioning and brand architecture.

02/04

Naming

Names that are available, registrable and memorable. No templates.

03/04

Identity

Logo, palette, typography and applications under one coherent system.

04/04

Guidelines

A complete guide so your team applies the brand consistently.

Why our branding plan works

01Brand System

Brand creation

We build your brand from zero: logo, palette, typography and applications under one coherent system.

02Refresh

Brand strengthening

We refresh existing identities to align them with where your business is today.

03Pack & Save

Save on your designs

Modular packages priced below the sum of the individual services.

04Consistency

Complete system

Every delivery includes guidelines so your team applies the brand consistently.

3 levels · 1 system

Starter

Starter Brand

For founders starting out with a tight budget who still want to look professional.

Referential investment

Custom quote

Exact quote depends on final scope.

  • Logo design

    • 2 concepts
    • Up to 3 revision rounds
  • Type & color

    • Font selection
    • Color palette
  • BrandBoard

    • Condensed visual guide
  • Bonus

    • Profile and cover images for social media
Request a quote
✦ Recommended

Standard

Standard Brand

For businesses ready to position their brand with visual consistency.

Referential investment

Custom quote

Exact quote depends on final scope.

  • Logo design

    • 3 concepts
    • Up to 3 revision rounds
  • Type & color

    • Font selection
    • Color palette
  • BrandBoard

    • Essential identity guide
  • Corporate stationery

    • 3 designs of your choice
  • Social media

    • 3 post designs
  • Bonus

    • Profile and cover images
Request a quote

Plus

Brand Plus

Complete brand identity for businesses that want to stand out at the highest level.

Referential investment

Custom quote

Exact quote depends on final scope.

  • Logo design

    • 3 concepts
    • Up to 3 revision rounds
  • Type & color

    • Font selection
    • Color palette
  • Brand book

    • Complete, detailed guidelines
  • Corporate stationery

    • 4 designs of your choice
    • 1 product catalog
  • Social media

    • 9 post designs
  • Logo animation

    • Animated version for intros and openers
Request a quote

Agency strategy, freelance agility.

Let's talk

Frequently asked questions

What we get asked the most

  • How much does a brand identity cost?

    We offer three packages: Starter Brand (logo + palette + typography), Standard Brand (brand guide + stationery + social media), and Brand Plus (complete identity + naming + visual architecture + brand book). Pricing depends on scope, we send a fixed quote after a short discovery call, no surprises.

  • How long does it take to develop a brand?

    Starter: 2 weeks. Standard: 3 to 4 weeks. Premium with market research and sub-brand architecture: 6 to 8 weeks. Initial discovery always includes stakeholder interviews and competitive analysis.

  • What deliverables do I get from the branding process?

    Logo in SVG/PNG/PDF in primary, secondary and monochrome versions. Color palette with HEX/RGB/CMYK codes. Display and body typefaces with commercial licensing. Brand book PDF with correct and incorrect usage. Editable templates for social media and stationery.

  • Can you refresh my current brand instead of creating a new one?

    Yes. We do brand refreshes when your brand has equity but feels dated. We keep the recognizable elements (primary logo, core palette) and modernize the secondary assets. It usually costs 40 to 60% of the full package.

  • Does the brand include guidelines for my website and social media?

    Yes. The brand book covers digital application rules (web, social, email) and physical ones (stationery, signage). If you need hands-on implementation on your site or channels, we combine it with a website package or a growth retainer.

Get a branding quote

Let's build your identity

Tell us about your current brand and where you want to take it. You get a clear plan back within 24 business hours.

Request a quote